2010年3月3日星期三

Evaluating Your Customer

Whi servic Inflatable River Boat onli on of your custom need when you can servic them all.

but it is anoth thing to make a sale present without first evalu your customer. For all you know,

It is on thing to make a sale presentation. you could be sell your custom someth that thei alreadi have, or someth thei don t want, don t need, or can t afford.

sit them down,Thi is why it is so veri import to take your custom in. make them feel comfortable, and get to know them and what their need are. Once you have done this, you can then sell them a product base on what their need ar and not what you think thei are.

On a person note . . .

I wa a branch manag work in a bank branch. One particular custom of the bank approach me in my offic about open a save account for her daughterI learn the import of evalu your custom the hard way. A few year ago..

I proceed to tell her all about a current promot we were have on our home equiti loans. She sat there and listen veri polit and patient as I veri proudli went down the list of all the benefits,Onc I explain to her the process of open a save account. features, and tax break that come with a home equiti loan.

she said to meOnc I had finish my rehears presentation.;

and it is someth that I will consid in the near to distant future. She than went on to tell me that she and her husband rent the hous thei live inThat all sound veri nice..

I tri to sell a home equiti loan to someon without a houseSo there you have it..

my face turn a deeper shade of scarlet,Needless to say. and I felt like an idiot.

I learn from my mistake. Had I ask some simpl probe question befor I went straight for the sale,But hey. I would have save myself a lot of embarrassment.

peopl love to talk about themselves. Their jobs,Y will be amaz at what you can find out from peopl just by ask them a few simpl question about themselves. Remember. their pets, their kids, just about everything.

and hi inventori wa made up mostli of sneakers. One dai a man walk into hi store to bui a pair of sneakers. As my friend assist him with hi decision,I onc had a friend who own a shoe store. he struck up a friendli convers with him. As it turn out, thi custom ran a basketbal camp dure the summer and he love to talk about it. A few minut into the conversation, my friend and hi custom had come to an agreement. All of the boi and girl that attend the custom basketbal camp would receiv a 10% discount on their sneaker if thei purchas them at my friend s store.

as you can see,So. my friend increas hi sale that summer simpli by strike up a convers with hi random custom and ask a few questions.

Imagin go to your doctor offic with an ailment and have him prescrib you a medic without ask what your symptom were. Would you take the medication?

Th same princip applies.

it s just friendli conversation,It realli isn t rocket science. get to know your custom and watch on sale turn into many.